For a company to achieve carbon neutrality, the first step is to measure direct and indirect carbon emissions. To examine the situation with Icelandic companies, Sigurpáll Ingibergsson, ÁTVR's quality manager, went through 88 Icelandic sustainability reports and presents the results in the article.
In an article by Kristján Már Sigurbjörnsson, head of research at brandr, he explains how Icelandic consumers perceive the best Icelandic brands (BÍV) based on sustainability and social responsibility, and how this relates to trust. Data is placed in the context of the 15 most valuable brands in the world.
